Senior Global Partnership Manager

Location: London

Contract Type: Permanent, salaried

We are recruiting for a Senior Global Partnership Manager to join our AWESOME Partnership Accounts Team!

As a Senior Global Partnership Manager, you will lead and grow high-value global partnerships that strengthen Merlin’s brand, drive commercial results, and elevate guest experiences across our worldwide attractions portfolio. Acting as a trusted relationship owner for strategic partners, you will ensure strong delivery against agreed objectives, seamless activation across markets, and long-term value creation for both Merlin and its partners.

You will manage a portfolio of global partners, building strong relationships with senior stakeholders and leading annual and quarterly partnership planning. This includes negotiating renewals, scope changes, and new activation opportunities to maximise partnership value. You will deliver against commercial targets such as revenue, exposure value, and activation performance, using data and insights to monitor progress and identify optimisation opportunities.

Your role will involve overseeing global activation plans from concept through to delivery, coordinating input from Brand, Marketing, Digital, Operations, and Legal teams to ensure smooth execution. You will champion governance and compliance, provide clear updates and strategic recommendations to senior leadership, and develop frameworks and toolkits that enhance efficiency and consistency globally.

Additionally, you will identify new opportunities to expand partnerships across attractions, markets, and digital channels, using market trends and guest insights to inform future concepts. Supporting pitching and onboarding of new partners will also be part of your remit, including creative ideation and commercial modelling.

• Significant experience managing high-value partnerships across global or multi-market environments.
• Proven record of delivering commercial results through strategic partner management.
• Experience negotiating complex partnership contracts, including renewals and expansions.
• Background working with brand, marketing, commercial, or licensing teams.
• Strong understanding of campaign delivery, activation planning, and cross-functional execution.
• Comfortable analysing data, performance metrics, and commercial reports to drive decisions.
• Experience working in a matrix organisation with multiple regions and stakeholders.
• Degree-level education or equivalent experience in marketing, business, commercial partnerships, or related fields.

• 40% discount off LEGO® sets and products on the online LEGO Store!

• Merlin Magic Pass: 20 free tickets for you, your family and friends to enjoy all of our Merlin Attractions across the world!
• 25% discount in Merlin retail shops and restaurants (a brilliant extra treat when you’re using your Magic Pass to visit!)
• ‘Enjoy the Ride’ Merlin Annual Pass for you and five loved ones!
• Staff discount codes for Merlin Annual Passes to gift to loved ones!

• Private pension scheme
• Life assurance scheme
• Employee assistance programme
• Access to Perks at Work which 30,000+ national & local employee discounts
• Free staff parking
• Ongoing training & development

About Merlin

A job with Merlin isn’t like a job anywhere else. With attractions around the world, from rollercoasters to wax figures, we don’t trade in suits, handshakes or briefcases. We trade in fun. In smiles, shrieks and spine-tingles. In Memories. In magic. But there are no tricks behind our magic. Instead, there are people like you. Passionate, dedicated people who are committed to making sure our worldwide attractions and guests’ experiences are the best they can be.

If you have any questions or if you require any reasonable adjustments, because of a disability or medical condition, please contact us by email at recruitment@merlinentertainments.biz and one of the team will get back to you as soon as possible.